Follow U.S. Immigration and U.S. Economy: The latest data released by market research firm comScore shows that in October of this year, Google continued to lead the U.S. search market, with its share reaching 66.9%.
It is reported that in the U.S. search market, Google holds a 66.9% share, Microsoft Bing search ranks second with 18.1%, while Yahoo, Ask, and AOL follow with shares of 11.1%, 2.6%, and 1.3% respectively. Data shows that in October, U.S. users performed a total of 19.3 billion searches, of which Google search accounted for 12.9 billion, Microsoft Bing accounted for 3.5 billion, and Yahoo accounted for 2.2 billion.
In recent years, Yahoo's share of the U.S. search market has been continuously declining. In December 2011, Microsoft Bing replaced Yahoo as the second-largest player in the U.S. search market. In May 2012, Yahoo's search market share fell to 16%, dropped to 12% in September, and as of today, its market share has further decreased to 11%.