UK Small and Medium-Sized Mobile Game Developers Earn Over $1 Million

Recently, the UK financial services company Pollen VC shared the results of its research conducted in collaboration with the mobile application market research agency Priori Data. According to the findings, although there have been few changes in the best-seller rankings in app stores, there are still many small and medium-sized developers in the mobile gaming market with annual revenues exceeding $1 million.

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UK Immigration focuses on UK Immigration Economy: Recently, the UK financial services company Pollen VC shared the results of its research conducted in collaboration with the mobile application market research agency Priori Data. According to the findings, although there have been few changes in the best-seller rankings in app stores, there are still many small and medium-sized developers in the mobile gaming market with annual revenues exceeding 100 million dollars.

 

UK

 

Based on the statistics of app store revenue in the second quarter of 2015, Priori Data estimates that there are a total of 1887 developers whose revenues exceed 100 million dollars in the Apple App Store and Google Play app stores. Among them, 132 developers have revenues exceeding 100 million dollars on both major mobile application platforms.

 

Priori Data also pointed out that in the second quarter of this year, 207 developers became new members of the "Million Dollar Club." Among all developers with revenues exceeding 100 million dollars in mobile application stores, mobile game developers account for as much as 78%.

 

These data indicate that the number of developers achieving revenues exceeding 100 million dollars in mobile application stores continues to grow.

 

In the App Store and Google Play, the revenue of the top 100 applications in the best-seller list accounts for 55% of the total revenue of the app stores. However, in 2015, another 45% of the revenue (approximately 2.3 billion dollars) will be shared by applications ranked outside the top 100 in the best-seller list.

 

On the surface, the positions of mobile game giants such as Supercell, Tencent, Zynga, King, and Glu seem unshakeable, but Priori Data pointed out that during this research period, the rankings of the top 200 in the best-seller list actually experienced significant changes. In the second quarter of 2015, 63,000 iOS application publishers and 36,000 Android application publishers had applications that made it to the top 200 in the best-seller list.

 

With the help of official recommendations from app stores and extensive media promotion and marketing, new applications have the opportunity to enter the top ranks of the best-seller list, but maintaining a high ranking is much more difficult.

 

Market research company Vision Mobile defined a monthly average income of 500 dollars as the poverty line at the beginning of this year. According to statistics from this company in collaboration with Priori Data, in 2015, a total of 45,161 mobile application developers will have incomes exceeding 6,000 dollars, with monthly incomes exceeding 500 dollars. In fact, this year, more than 20,000 mobile application developers will have incomes exceeding 100 thousand dollars.

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