“Over 160 overseas exhibitors, accounting for 60% of all exhibitors.” The scale of overseas property exhibitors at the 2013 Shanghai Spring Property Expo reached a new high. Driven by rigid demand for overseas property purchases, investment, immigration, international education, leisure and vacation, retirement abroad, and improved quality of life, the overseas exhibition area was bustling with visitors, while domestic projects appeared relatively quiet. The European Pavilion at the Shanghai Property Expo, fully curated by Worldway for its 2013 European Immigration Year, stole the spotlight in the overseas exhibition area with its European “Property Purchase + Immigration” model.
Compared to other overseas pavilions, the European Pavilion was exceptionally popular and crowded with prospective buyers. Slogans such as “Purchase property in Cyprus and obtain permanent residency in Cyprus,” “Immigrate to the Western European power Portugal with a 500,000 Euro property investment and enjoy visa-free access to 26 Schengen countries,” “Purchase freehold property for 300,000 Euros and obtain permanent residency for the whole family in one step,” and “One person invests, three generations benefit” were displayed. In addition to these attractive slogans, exhibitors for Cyprus and Portugal projects also offered “significant discounts for on-site signing.”
Some prospective buyers remarked: “I didn't expect that buying a house could bring so many benefits. A luxury European apartment or villa for over two million RMB is not much by Chinese housing price standards, especially considering it is freehold property. The application requirements are also so simple; immigration is truly becoming easier and easier now.”
Ms. Wang, who had just finished consulting with a Cyprus exhibitor, stated: “I have been following immigration for a long time to ensure my child receives a better education in the future. Major immigration destinations like Singapore, Australia, and Canada now have thresholds that are either too high or too expensive, or they have too many requirements and limited quotas, making them very difficult to apply for. Furthermore, the long approval times can affect a child's enrollment. This time, I saw at the European Pavilion that I could immigrate to Cyprus by purchasing property for 300,000 Euros, with approval possible in 2 months. Investing in real estate is safe, and Cyprus offers Commonwealth education, with many prestigious British schools having branch campuses there. The English environment is also good, and after purchasing the property, I can accompany my child there. I feel the cost-performance ratio is quite high.”
There were many prospective buyers like Ms. Wang. At the main booth of the Worldway Immigration Agency European Immigration Consulting Center in the European Pavilion, the presentation area where various well-known developers gave on-site project briefings was also packed with a large number of visitors.
With the heating up of European property purchase immigration projects, this “Property Purchase + Immigration” model has been widely recognized by investors. The advantages of European international education are prominent, and the quality of life is something people around the world yearn for. Obtaining EU status for the whole family through property purchase has become the most convenient immigration pathway today. Worldway's launch of the European Immigration Year this year is also a move in line with this trend, hoping to help more investors realize their immigration dreams and embark on an internationalized life.”
