According to comprehensive reports from Worldway Immigration, during the "2014 China International Travel Mart," Adolfo Mesquita Nunes, Secretary of State for Tourism of Portugal, stated that Portugal will vigorously promote its tourism resources, with activities focusing on international football superstar Cristiano Ronaldo (known to Chinese fans as "C Luo"). This trade fair is one of the most heavily attended tourism industry exhibitions in Asia.
Cristiano Ronaldo (captain of the Portugal national football team) is the most famous Portuguese name in China. Whenever "Portugal" is mentioned, most Chinese people think of football, especially Cristiano Ronaldo. Nunes stated that Portugal will use Chinese-language messages on posters featuring Cristiano Ronaldo's image to project an impression of being "world-renowned" (like Cristiano Ronaldo) and a "country full of wonderful places."
In Shanghai, Nunes also met with officials from the China National Tourism Administration at the first meeting of the China-Portugal Joint Committee on Tourism Industry.
Official Portuguese data shows that in the first half of the year, the number of Chinese citizens visiting Portugal reached 55,000, a year-on-year increase of 69%. More and more tourists are visiting Portugal to explore its tourism and investment potential, and to enjoy its beautiful scenery and warm culture. In addition, the rising figures also bring more opportunities for investors, especially those participating in Portugal's "Golden Residence Permit Program."
Currently, Worldway Immigration has successfully assisted hundreds of Chinese investors in completing their investments and obtaining immigration status in Portugal. It is the only immigration agency currently legally registered in Portugal with a branch office and a dedicated European customer service center, receiving recognition and support from the Portuguese government. The Worldway Portugal Customer Service Center is an important guarantee for protecting and serving Portuguese investment immigration clients. For more information on the Portuguese "Golden Residence," please contact the Worldway domestic immigration hotline: 400-138-2929
Worldway Editor
